Digital Marketing
Marketing measured in patients, not impressions
Every channel we run answers one question: did it produce a booked appointment? We build the strategy, run the campaigns and report against that number.
- free strategy session, no obligation
- 30 min free strategy session, no obligation
- strategy across every channel
- 360° strategy across every channel
- healthcare — we work in nothing else
- 100% healthcare — we work in nothing else
The problem with generic agencies
Marketing built for e-commerce does not translate to healthcare. The regulations differ, the buying cycle differs, and the stakes for the patient are far higher.
- Ad copy that would get a clinic in trouble with regulators
- Reporting full of impressions and reach, with no mention of appointments
- No understanding of how anxious patients actually choose a provider
- Budget spread thinly across channels that were never going to work
- Nobody owning the handover between an enquiry and a booking
What the strategy covers
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Channel strategy
Which channels deserve your budget, and which quietly waste it.
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Paid advertising
Google and Meta campaigns built around treatment intent and local reach.
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Conversion optimisation
Turning the traffic you already have into enquiries, before spending more.
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Marketing automation
Follow-up sequences so an enquiry never goes cold waiting on a reply.
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Analytics & tracking
Proper conversion tracking, so you know which spend produced which booking.
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Monthly reporting
One clear report: what we spent, what it produced, what changes next month.
How we work
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1
Discovery
We map your services, your margins and the patients you actually want more of.
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2
Strategy
A written plan with channels, budget split and the numbers we are aiming at.
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3
Execution
Campaigns, landing pages and tracking built and launched by our own team.
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4
Iterate
Monthly review against booked appointments, then reallocate towards what worked.
Frequently asked
What budget do we need to start?
It depends on your treatments and competition. We will tell you honestly in the strategy session if your budget is too low to be worth spending yet.
Do you handle the ad spend?
You keep ownership of the ad accounts and pay the platforms directly. We manage them. You are never locked in.
Can you work alongside our in-house team?
Often that is the best arrangement. We handle strategy and the specialist channels while your team keeps the day-to-day.
How do you measure success?
Booked appointments and qualified enquiries. Traffic and impressions are diagnostics, not results.
Other services
Looking for something else? See all 16 services →
Ready to get started?
Book a free 30-minute strategy session. We'll review your digital marketing and show you exactly what to fix first — whether you work with us or not.